UX Strategy

I’m an AI UX strategist. Since 2022, I’ve been defining how AI fits into complex systems—starting at Sisense, where I led the UX shift toward AI-assisted SaaS tools by clarifying mental models and integrating predictive tagging into internal BI workflows. I approach AI as a collaborator, not a feature—focusing on transparency, usability, and system coherence.

My practice combines design thinking, system architecture, and workshop facilitation to align stakeholder vision with real user needs. I